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INTRODUCING NEW ARRIVALS & OTHER GREAT OFFERS

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SUNBAKED - new trend in JYSK

SUNBAKED - Nordic and exotic

Date:

Category: Trends

Tags: Throws, Vases and Flowers, Decoration, Lamps, Cushions

In JYSK we introduce three new trends this season: SUNBAKED, HARMONY and NORDIC LIGHT.

All three trends origin in our Scandinavian heritage, but SUNBAKED is also influenced by more exotic places. With a feminine touch it welcomes the warm sun and time for relaxation. Inspired by dry desert landscapes and other solitary locations, this trend makes room for contemplation and deep soul-searching to offer new perspectives on life.
 

 


Using natural materials in combination with fine details, for instance embroidery, fringes and hand-crafted ceramics, this trend shines a light on the unpolished beauty in everything.

 

 

 

 


Embossed metal and coloured glass compliment natural materials such as bamboo, seagrass and wickerwork.

 

 

 

 

 


Colour-wise, the vibrant sun is the source of burnt shades of yellow, orange and brown. These play well together with the tender pink and comforting purple shades.

 

 

 

 

 


Summer in all of its nuances add life to this warm and vibrant trend.

The products will be available online from February 11th and JYSK stores from February 15th. 

Read about HARMONY and NORDIC LIGHT.

 

 

Rebecca Social Media and Digital Coordinator

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